Do I Need a Relaunch? – The AI Oracle That Questions Websites

Project Overview

What originally started as a casual team development idea within Jung von Matt TECH quickly evolved into a valid showcase for AI-driven web analysis.

With “Do I need a relaunch?”, a tool was created that playfully guides users through questions and ultimately provides a neutral assessment of their own website based on structured evaluations – packaged in a charming oracle presentation.

Challenge

• Idea development and technical implementation in the shortest possible time
• Building an AI-based workflow that generates a score from user answers and page metadata
• Implementation of an intuitive dialogue system that considers different response paths
• Technically lightweight & lightning-fast with focus on performance & deployment
• Tool should convince both internally and externally – without much need for explanation

Solution

• Use of AstroJS for an extremely performant, server-side rendered application with minimal footprint
• Implementation of a frontend-first dialogue concept linked with AI logic
• Development of automated evaluation rules and semantic text analysis in the background
• CI/CD deployment on Vercel with analysis monitoring to evaluate real usage
• Design & tonality in “JvM style”, clear yet humorous

Results

• High attention within the agency group and from external clients
• Dozens of real use cases and follow-up projects through initial tests
• Production-ready in under 3 weeks
• Conveying AI competence & technical creativity in a playful way
• Important contribution to the internal culture and innovative strength of JvM TECH